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Welcome to S’well wholesale application portal.
We're eager to learn more about you and your company!
Please have all your information ready, including a couple pictures of your store. It will take about 5 minutes to complete the application and we'll begin reviewing it right away.
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Become a S’well Retailer

Interested in selling S’well? Please fill out the application below. Thank you for your interest.

Wholesale at Swell Bottle

Primary Contact Information

Organization Information

Headquarters Information

For international inquiries click here
For international inquiries click here

Store Information

Organization Types*

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Was there an order placed at a trade show?*

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PRICING: All prices are wholesale and to the domestic trade only.

MINIMUM ADVERTISED PRICE REQUIREMENT: Resellers are required to maintain MSRP in all advertising, print, web and media exposure. The standard MSRP for S’well bottles is as follows: 9oz S’well $25.00, 17oz S’well $35.00, 25oz S’well $45.00. Please refer to the catalog/order form for MSRP on new introductions.

ONLINE SALES: S’well does not allow retailers to sell online, except with explicit written permission. This includes retailer’s own website,, or any other online marketplace.

NEW ACCOUNTS: First time minimum order is $500.00 USD. Products must be ordered in case quantities of four (4). A completed retailer application must be submitted through New accounts will be opened at S’well’s sole discretion based upon market conditions and other factors deemed relevant by S’well. Each individual resale location must be approved by S’well. Please allow up to 2-4 weeks for a reply, response time may vary seasonally.

ESTABLISHED ACCOUNTS: Minimum reorder is $175.00 USD. Products must be ordered in case quantities of four (4). Minimum account maintenance is $2,500.00 annually. If annual volume is not reached the account will become inactive.

INACTIVE ACCOUNTS: Previously established accounts that have not met the minimum annual maintenance or have not placed a re-order within 3 months of last order will become inactive. To be reinstated, inactive accounts will be subject to reassessment and may be reopened at S’well’s sole discretion.

CUSTOM ORDERS: S’well reserves the right to approve or deny any customization to S’well bottles which includes but is not limited to printed logos and etching. All custom orders are managed by S’well. For more information contact

INTERNATIONAL ORDERS: All international sales for resale are managed by S’well. For more information contact U.S. retailers are strictly prohibited from distributing outside the U.S.

PAYMENT TYPE: Merchandise and applicable freight charges will be invoiced when order is processed. We require pre-payment by credit card for the first 3 orders, after which Net 30 terms are available upon credit approval. We do not accept C.O.D. orders. Customers who pay by credit card will be chared at the time orders are sent to the warehouse for processing. Accounts will be emailed a receipt once the order is paid, which will indicate that the warehouse is processing/packing the order to prepare for shipment. Processing time can vary per order.

PAYMENT TERMS: A $30 fee will be assessed for returned checks. We reserve the right at any time to suspend or change credit terms provided if your account standing becomes past due. A failure to pay invoices when due will make all subsequent invoices immediately due and payable irrespective of terms. Additionally, S’well may withhold all subsequent deliveries until the account is settled in full. For any invoice inquiries and requests contact

ORDER PROCESSING TIME: For orders in stock, processing time is 5-10 business days. Changes/edits to an order must be made within 24 hours of the order being submitted. Any changes requested after 24 hours cannot be guaranteed.

BACKORDERS: If an item is not in stock, it will go on backorder and be sent out automatically when restocked. The buyer is responsible for canceling backorders if the item is no longer required. Refused merchandise will incur freight and/or storage charges in addition to a 10% restocking fee.

SHIPPING: U.S. orders ship via FedEx Ground. Freight charges apply and will be added to invoice upon processing. Please provide any special shipping instructions or guidelines at the time the order is placed. Buyer shall be responsible to file damages with the carrier for the unlikely and unfortunate event of damage occurred in transit.

CLAIMS & RETURNS: All claims for exchanges or returns must be made within 14 days of receipt of goods with photographic evidence. Merchandise purchased for future use must be inspected upon receipt. Failure to make a claim within the stated time constitutes acceptance of the goods as is. No returns are accepted without authorization from a S’well representative. Retailer must submit the S’well Damage Form and photos to in order to file a claim. Retailer is responsible for reporting/filing claims on behalf of their customer.

NON-COMPETITION: Reseller agrees that it will not manufacture, purchase, distribute, advertise, promote, display offer for sale, or sell any bottle that competes with, is an imitation or counterfeit of, or is otherwise confusingly similar to, any S’well bottle while Reseller maintains an active account with S’well or otherwise advertises, promotes, offers for sale, or sells S’well bottles. Retailer agrees that it will not purchase S’well products from any source other than from S’well.

All orders are subject to the acceptance of S’well. S’well bottles may only be sold at locations approved in writing by S’well. S’well bottles may only be sold to consumers and not to third party distributors. Transfer of S’well bottles to unauthorized retail dealers or unauthorized locations is prohibited. The business relationship between S’well and each reseller is "AT WILL;" that is, S’well is free at any time to choose those with whom it wishes to deal. Moreover, S’well reserves the right at any time to terminate the relationship for any reason whatsoever.